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Sound Packs for Ableton are curated collections of samples, loops, and presets that give music producers ready-to-use material for creating and shaping their tracks.
I worked closely with the sound team and copywriters to define the mood of each pack and establish a visual direction. The core audio elements served as the basis for developing abstract imagery.
The final visuals appear both in the online Pack Store and inside the Ableton Live software.
Role: Art Direction · Concept Development · Set Design
Photographer: Zoë Noble
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