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Frú Ragnheiður (“Miss Ragnheiður”) is a former ambulance turned outreach vehicle,
run by the Red Cross to serve Reykjavík’s substance-using population
run by the Red Cross to serve Reykjavík’s substance-using population
The Red Cross held a design competition for an emblem to be printed on t-shirts
as part of a fundraising initiative to support the project.
as part of a fundraising initiative to support the project.
My idea was to incorporate the initials F and R with the Red Cross symbol
into a figurative design.
into a figurative design.
Selected by the jury as a top five proposal.
